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Users will soon have a new feature that allows them to cut down on the volume of AI-created media appearing in their feeds. This move comes as the service announced that it currently hosts in excess of 1 bn content made with AI.

Testing and Rollout

The new functionality is being tested over the coming weeks before a widespread rollout. This advancement aligns with a increase in AI content, driven by new AI video creators.

AI Content on Other Platforms

Studies have shown that almost one in 10 of the quickest rising video streams on a popular video site primarily display AI-generated videos. A significant portion of this content is classified as low-quality AI content, a term for substandard, mass-produced content that is frequently nonsensical or dreamlike.

Based on user feedback that a lot of users appreciate content produced via AI tools, from AI artwork to educational videos, and we intend to provide users the power to adjust the amount of that, based on their own choices,” said a spokesperson.

Scale of AI Content

TikTok shared that there are currently 1.3 billion videos on its service tagged as AI-generated. Overall, in excess of 100 m pieces of content are submitted to the platform daily, making AI-generated material a limited percentage of its total content library.

How to Adjust Settings

Users will be able to reduce or increase the amount of AI-generated videos they view by using the topic control option in the application and choosing “AI-generated content”. Other topics that currently be modified under the tool encompass news, fashion, aesthetics, and choreography.

Platform Guidelines

The platform’s policies oblige users to label lifelike artificially created content, and it forbids harmful deepfakes of public figures or critical incidents. Any realistic artificial content that is without a tag can be taken down under its terms of service.

Additionally, the service will now attach an artificially created label to content created with its built-in AI features, or detected by an cross-platform project for spotting artificial media. This action is designed to help prevent users from trying to evade the labeling process.

AI Literacy Programs

The company is also launching a two million dollar educational fund for specialists and groups to develop educational content about using AI responsibly. This project will assist charitable organizations specializing in educating computer science.

Content Safety Approach

TikTok has defended its content review process, amid debate over intentions to make redundant numerous safety staff in the UK. It is planning to cut hundreds of positions in its content moderation team in London, with trade unions and digital protection specialists expressing worry that people are being substituted by automated systems.

A senior executive clarified that human moderation would remain essential, but AI can safeguard staff by eliminating the most distressing content prior to it is viewed by staff. The company announced a notable drop in shocking and graphic content handled by content reviewers over the past year due to the use of its machine learning processes.

It is vital to combine people and machines to maintain a secure environment,” the official commented. “We’ll have staff as integral to the approach, but we additionally believe it’s highly necessary to limit contact with dangerous material as swiftly, which is why a extensive automated help is really helping us process content quickly.”